WHY CRUX
Design with purpose. Strategy with vision. Execution with precision.
Crux Design Studio is a trusted partner for organisations at the forefront of automotive,technology, and innovation. We specialise in designing high-performance workplaces that bring together people, tools, and ideas-where concepts become prototypes and prototypes become breakthroughs. From corporate headquarters to secure laboratories to gaming design studios, Crux helps shape the environment around the work that matters. From early-stage planning to concept design and delivery oversight, we align every decision with your goals-unlocking potential, simplifying complexity, and delivering results.
What Sets Us Apart
01. Strategic from the Start
We begin by deepening our understanding of how your teams work. Then, we align design with your ambition, operational needs, and long-term direction.
02. Specialists in Innovation Workplaces
We design secure, agile, and people-focused workplaces that enable innovation. Our experience spans engineering R&D centres, game development studios, cloud-based businesses, and hybrid headquarters.
03. Technology-Led Delivery
Our REVIT modelling and coordination workflows ensure seamless collaboration, accuracy, and delivery confidence across every stage.
04. Scalable Teams with Sector Expertise
We assemble the right mix of specialists across design, engineering, compliance, and infrastructure to deliver fully integrated workplace environments.
05. Design-Led. Client-First. Always.
We adapt to your timeline and priorities without pressure. Unlike design-and-buildfirms, we protect the integrity of the design from the start-ensuring clarity, alignment, and a smoother delivery. Many design-and-build teams partner with us to lead the complex early stages so they can focus on execution.
06. Global Design Frameworks
We develop workplace playbooks or guidelines that promote consistency, speed, and quality across locations, making approvals easier and outcomes more predictable.
Meet the Studio
We’re a focused team of designers, strategists, and technical leads with deep roots in the sectors we serve. With experience across workplace strategy, architecture, and delivery, we bring clarity and confidence to every stage.
Let’s Build What’s Next
We’re a focused team of designers, strategists, and technical leads with deep roots in the sectors we serve. With experience across workplace strategy, architecture, and delivery, we bring clarity and confidence to every stage.
OUR DESIGN APPROACH
Clarity from the outset. Confidence through every stage.
We design environments that support innovation, agility, and technical complexity. Our approach integrates strategy, creativity, and delivery-whetheryou’re designing a lab, a workplace,or delivering across multiple sites.
01. Strategy and Planning
We begin every project by understanding how your organisation works—and where it’s headed. Our planning process ensures your workplace supports both current operations and future evolution.
Key focus areas include:
- Organisational goals and operational workflows
- Team structures, behaviours, and culture
- Future growth, hybrid working, and evolving business models
What to expect from this phase:
- Tailored strategy sessions with your leadership and key users
- A shared understanding of workplace challenges and opportunities
- Early alignment around core drivers, such as:
- Performance–enabling your teams to do their best work
- Adaptability–allowing the space to flexwith change
- Engagement–creating an environment people want to be part of
This approach ensures that every design decision ispurposefuland that your workplace delivers value from day one to the future.
02. Feasibility and Pre-Design
We assess your site, constraints, and potential from the outset, helping de-risk the project and shape a clear, achievable brief. This stage ensures your workplace is viable, aligned with business needs, and set up for success.
Key focus areas include:
- Commercial, operational, and spatial viability
- Regulatory considerations and planning requirements
- Stakeholder input and technical conditions
What to expect from this phase:
- Site visits and early assessments
- Test fits and layout scenarios
- Planning and zoning analysis
- Technical due diligence
- Workshops with internal stakeholders
- Infrastructure, access, and compliance reviews
This phase clarifies what’s possible, sets expectations, and provides the insight needed for confident decision-making.
03. Concept Design and Documentation
We tanslate strategic insight into creative, functional, and brand-aligned environments. Every concept is supported by precise modelling and documentation to ensure clarity across design and delivery.
Key focus areas include:
- Design creativity grounded in technical reality
- Integration of brand, culture, and operational needs
- Coordination and clarity throughout the process
What to expect from this phase:
- Concept development for labs, offices, and hybrid environments
- Spatial layouts aligned with workplace strategy
- REVIT-based modelling and technical detailing
- Brand expression through experience and environment
- Coordinated documentation ready for handover
This stage defines your future workplace,bringing vision and function into oneintegrated design.
04. Design Oversight and Delivery Coordination
We stay closely involved throughout construction to protect your design vision, support decision-making, and ensure that delivery meets expectations.
Key focus areas include:
- Maintaining design integrity during build
- Coordination across technical and delivery teams
- Resolution of challenges and alignment of decisions
What to expect from this phase:
- Ongoing meetings with consultants and contractors
- Review and feedback on design packages
- On-site quality assurance and compliance checks
- Clarification of design queries and technical questions
- Change management and documentation tracking
- Final finishes coordination
- Stakeholder reporting and alignment sessions
With our oversight, you can be confident the finishedspace reflects the intent andambition behind the original design.
05. Post-Occupancy Optimisation
Once your space is live, we help evaluate how it performs-gathering insights, identifying opportunities, and supporting continuous improvement to keep your workplace aligned with evolving needs.
Key focus areas include:
- Understanding how the space is used inreal-time
- Identifying what’s workingand what can improve
- Supporting growth, adaptation, and long-term value
What to expect from this phase:
- Post-occupancy evaluations and user feedback
- Space utilisation analysis and benchmarking
- Observational studies and workflow reviews
- Layout recommendations and reconfiguration strategies
- Change management and documentation tracking
- Support for future planning and scaling
More profound insights may include:
- Post-Occupancy Evaluations – Qualitative and quantitative feedback fromusers to assess overall workplace performance.
- Utilisation Studies – Analysis of daily space usage via observations, sensors, orbooking data to optimise space planning.
- Operational Movement Reviews – Mapping workflows and circulation patterns to align space with real-world use.
- Long-Term Strategy Support – Planning tools and phased recommendations to support future business needs and flexibility.
06. Design Playbooks and Global Standards
We help you create scalable design frameworks that bring consistency, efficiency, and cost control to multi-site and international workplace programmes.
Key focus areas include:
- Design standardisation and scalability
- Global consistency across diverse locations
- Efficiency in rollout, onboarding, and delivery
What to expect from this phase:
- Development of modular workplace design frameworks
- Documentation of materials, specifications, and finishes
- Templates for space planning and zoning
- Brand and experience guidelines
- Standard structures for technical packs and deliverables
- Onboarding toolkits for regional partners and consultants
- Ongoing refinement based on real-world feedback
These frameworks empower your teams and delivery partners to execute confidently, ensuring every workplace feels cohesive and on-brand.
READY TO CREATE A WORKPLACE THAT POWERS YOUR NEXT CHAPTER?
Let’s explore how your space can better support your people, tools, and ideas.
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